GoldmanMediaGroup media and presentation trainings are intensive, interactive sessions, focused on everything from message development and testing, to interview techniques, controlling the interview without making it seem so, bridging, flagging, and how to handle crisis communications during live and recorded interviews. Jim has conducted hundreds of media training sessions, the vast majority of which with C-suite executives. The methodology and training techniques are proven and highly differentiated from other media training offerings because of Jim’s unique professional background as a Tier 1, nationally recognized, on-air journalist, and senior-level Public Relations industry executive. The GoldmanMediaGroup prep sessions pull back the media curtain and give clients the most realistic scenarios about what to expect, and how best to navigate them.

The training is applicable to digital, broadcast, and print media interaction, across consumer, technology, business and general press. Sessions also cover the current media landscape and unusual needs of today’s reporters who now cross multiple disciplines on a daily basis. This is the foundation of GoldmanMediaGroup media training sessions and ensure that corporate messaging and narratives enjoy maximum resonance and traction among all key constituencies. 

Beyond “broadcasting,” the GoldmanMediaGroup prep sessions are rooted in “content-casting,” a way to weave a company’s messaging through all media, making sure it effectively resonates among all journalistic disciplines whether it be digital, print, broadcast and video-app interviews. GoldmanMediaGroup prep sessions always include a network videographer who create the most realistic interview setting. Some executives may think they will never do a broadcast interview and wonder why these interviews need to be on camera in the first place. The video shot of these mock interviews becomes the basis for instant, candid critiques and review so helpful in preparing for any interaction with media.

For presentation training sessions, GoldmanMediaGroup focuses on voice inflection, intonation, body mechanics and speech choreography.  Jim and the GoldmanMediaGroup team have delivered keynotes, scripted seminars, choregraphed and participated in roundtables. Jim himself has emceed large presentations in front of hundreds, and hosted intimate discussions among dozens. GoldmanMediaGroup blends firsthand experiences with industry best-practices to create bespoke media and presentation prep sessions focused on:  

·  Coaching in addressing difficult and/or attack questions

·  Understanding specifics of what the press needs to know

·  How to think about “sound-bites” for maximum media penetration

·  Controlling an interview without making it seem so

·  Getting comfortable with the interview no matter the topic

·  Maximizing messaging absorption, no matter the media or audience

·  Body mechanics

·  Voice inflection

·  Speaking with authority

·  “Owning” the stage

Jim has conducted media and presentation trainings around the world and can ensure that U.S. executives are properly prepared to speak to specific audiences in various geographies and be most effective in meeting the individual needs and styles of global news outlets. Jim has personally prepped U.S. executives for media opportunities, and conducted media trainings in England, Germany, China, Korea, Japan, Argentina, Australia and Brazil. Likewise, Jim has counseled several international executives on how best to communicate messages and narratives to the U.S. media market, including C-suite spokespeople from Korea, China, Japan and Europe.